A few people have remarked in various postings I've come
across that it is the fact that I have money that makes it
possible for me to accept Napster-facilitated copyright
infringements.
I have enough money, but I do not have a surplus large enough
to allow me to help all those I would like to help without
having to work - that is why I often perform for charity when I
would obviously prefer to continue to write in my studio, or go
sailing.
The point is that artists have never really had a choice in
the past. If a record company would not sign you, and sometimes
in the 80s it was hard to get A&R people to even visit
showcase performances of new bands and singers, you simply had
to press your own CDs and sell them at the few gigs available.
Today you can use one of the many wesbites (like PeopleSound
here in the UK http://www.peoplesound.com/index.htm)
which offer both free audition and royalty-based downloading to
their subscribers. I assume there is nothing to stop a new
artist making tracks available on Napster.
Once that is done though, how do you draw further attention
to yourself? How do you then prove that you are alive?
When I wrote Lifehouse in 1971 my feeling was that the
internet future would lead us back to social congregations of
various kinds. Lawnmower Man was on the TV here in the UK
last night, and I was reminded that when it was released most
people still believed that what internet surfers would want
would be oblivion or psychedelic experience. In fact they want
human contact or some synthesis of it.
Artists have always been accused of pretentiousness or
pomposity whenever they have tried to argue that their work has
a high intention. I will go on regardless.
My responsibility as an artist is to point to the fact that
art is merely a portal. A theatre show brings you in, then sends
you back out again. What happens inside the theatre must engage
and hold the audience, but what is the playwright's reason for
wanting an audience in the first place? For example, what is
Quadrophenia actually FOR? (I take it for granted that we want
our art to first entertain).
I wrote it to show, and share, that even a working-class life
in West London in the early '60s - drug use, scooters, obsessive
fashion, well-paid but mindless work, street violence - could
lead to the beginning of a spiritual journey. That might be
obvious today, but - at the time the Mod movement was happening
- the magic that drove it was generally misundestood. Later
(when the album was released in 1973) it was felt by some social
commentators and critics to be a nonsense to say that anything
that 'Mod' men and women got up to in those days mattered. But
it did matter and it still does. It mattered because it
reflected a deep and usually frustrated desire to develop
spiritually - to be bigger, better, more aware, finer. Put
simply, they wanted to get higher.
I write music today for just two reasons; neither have
anything to do with money. I want to get higher and I want human
contact (preferably not solely via the internet!)
Where Napster can help me, and it seems BMI may have failed
thus far, is by extending the portal more widely. If BMI http://www.bmi.com
and record companies - and any other institutions involved in
collecting and distributing money on behalf of artists - were to
do their job perfectly I would today have a lot more money. But
more importantly, I would have a bigger audience.
But no one is capable of perfection and I do not demand it.
But more money would allow me more freedom to work.
What is the point here? The point is that the old systems
will fall away within the next 20 years. When popular artists
are allowed to control the means (and rewards) of their own
production and distribution you have an almost perfect Marxist
situation. Many artists will fail miserably to rise to the need
for social responsibility. But this will create a new kind of
popular artist: art-radicals, art-terrorists, self-fuelled and
financed by benefaction or patronage.
Today banks are starting to line up to bankroll artists who
wish to set up their own direct portal to their audience. Of
course at the moment only established artists are being courted.
But soon banks will realise that an important place to look for
talent is PeopleSound, not just the Rich List.